Translating consumer trends into the latest beauty formulations
What is a consumer trend in the beauty and personal care industry? More critically, how can suppliers and manufacturers make use of these insights when
What is a consumer trend in the beauty and personal care industry? More critically, how can suppliers and manufacturers make use of these insights when
The use of speciality oils in the formulation of beauty and personal care products has spanned millennia, vast continents and a great many different product
Brands striving for commercial success in the competitive personal care sector understand that consumer habits are continually changing. The personal care market is volatile and
We know that during the ageing process, skin loses elasticity and fat while producing fewer natural oils. This can have a marked effect on its
A shiny and healthy head of hair is a core goal of most consumers, across all genders and age groups. It is estimated that on
The overriding theme of this year’s Mental Health Awareness Week, which runs from Monday 9 May to Sunday 15 May is “Loneliness” and will focus
Nuts from the shea tree (scientific name: vitellaria paradoxa) have been used as a softening emollient in personal care products for thousands of years. Native
Attribute to Simon Corner, Sales & Marketing Director at Kerfoot Group After a volatile and challenging period, the personal care product sector is finally finding its commercial footing once again. Where brands
When we talk about the oils that resonate with today’s consumer, we often go straight to established commercial favourites like Sunflower or Coconut Oil, alongside
When we look at the personal care ingredients available to personal care formulators today, one of those making headlines is Rosehip Oil. Versatile, powerful, and easy to