Job Function: Responsible for day-to-day management of the commercial division, with 5 direct reports. Senior account management, setting & exceeding commercial targets & maximising profits.

Reports to: Commercial and Marketing Director

Level: Management Team

Location: The Olive House, Northallerton, North Yorkshire/ Goole, East Yorkshire

Date: February 2021


Core Responsibilities 

  • Management of the sales team including recruitment, annual appraisals, regular 1:1’s and team meetings, setting team and individual goals & targets.
  • Develop and drive high performing sales culture through individual and collective training and development plans.
  • Account management responsibility of major divisional clients, face to face commercial pitches on customer visits to support teams and groups strategic agenda.
  • Preparation, management and delivery of divisional budget through sales team across UK & Ireland.
  • Development and implementation of strategic export sales plan across multiple regions and territories.
  • Establish and maintain an in-depth knowledge of the divisions product ranges
  • Overseeing & participating in marketing activities, including exhibiting at or attending UK & International trade shows.
  • Drive change management and support ways of working through S&OP, forecasting, stock management, NCRS resolution and financial reports analysis.
  • Ensure a strong working relationship across all internal divisions as well as engagement with group business activity with complementary and synergetic potential.
  • Initiate & manage cost reduction initiatives & streamlining/efficiency projects.
  • Prepare & deliver monthly performance reviews to the CEO,CFO & COO.
  • Comply with all relevant operational, audit & trading guidelines.


Supporting Division Performance

  • Lead by example, demonstrating and reinforcing group values; Performance, Respect & Boldness. Be a positive ambassador for the company in all situations.
  • Understands & regularly review the sales strategy for the division, working closely with the Commercial Director
  • Understand & make the team aware of credit risks in our customer portfolio
  • Ensure & facilitate thorough communication with the production division to add maximum value to our customer service
  • Work in a culture that encourages ethical conduct, open communication & commitment to compliance consistent with Kerfoot & The Avril Group values
  • Support the investigation of all complaints, possible violations or irregularities, taking appropriate action and keeping all stakeholders informed.


Skills & Experience Required

  • Leadership skills & previous experience leading a team, minimum 3 years people management experience
  • Senior sales or sales management experience within a commercial environment
  • Strong & proven track record of delivering commercial performance through sales
  • Strong aspiration for career development.
  • Knowledge of manufacturing & distribution chain activities
  • Action orientated & able to deal with multiple relationships effectively
  • Creative and strategic thinker, able to challenge established ways of doing things
  • Excellent networking, interpersonal, relationship building skills & stakeholder management
  • Understanding of the regulated environment & compliance needs
  • Prior experience of the Personal Care/cosmetic industry with technical sales experience is desirable
  • Ability to travel within the UK & Worldwide